The Ten Commandments of an Effective Business Intelligence (BI) Program
Businesses are always looking for new ways to
gain a competitive advantage over their competitors. One main way to do this is
to incorporate a solid business intelligence (BI) strategy as its backbone. Business
intelligence has become an important part of business management by helping to
improve decision making in enterprises. Business
intelligence solutions represent a complex task, technology, and information
system application that supports the planning and analytical activities of
enterprises (Imanuel, 2022).
According to (Imanuel, 2022), the ten commandments
of a successful business intelligence program are:
1. Establish and Incorporate a BI vision – The enterprise
must determine the role that BI technology will play in ensuring the business
strategies are met.
2. Develop a BI roadmap – Create a guideline for
the integration of the BI, make sure the roadmap works to make sure the
business objectives are met and are prioritized to meet the company’s vision.
3. Develop the BI governance and funding process –
Establish support structures and business intelligence communities to help lead
to its success. Also secure adequate funding for the BI process.
4. Establish a BI Competency Center (BICC) – The BICC
is a pool of skilled specialists and resources that can be incorporated into
all units of the business.
5. Align Business and IT – It will take years to
develop a fully successful BI solution, business and IT objectives must be
aligned to support this long term.
6. Create and employ a data dictionary – The data
dictionary is a collection of definitions, names, and attributes that are being
collected in a database and can be used to support the BI program and its
needs.
7. Track and Measure ROI on BI – Since BI is a long
term project, track ROI on the BI solution, as ROI starts to drop, go back to
the drawing board and re-evaluate the BI strategy.
8. Build Trust in the BI system – Ensure the right
team owns the solution and is making decisions according to their predefined
expertise and objectives.
9. Identify Key Performance Indicators (KPI) – KPIs
are at the center of a good BI strategy and are values that show if a business is
effectively attaining its objective over time.
10. Assess the current situation – Before adopting
a BI solution, determine what is working for the company, keep that, then
identify and target the areas that are not providing any business value.
Knowledge management is important to have in
order for companies to make more informed decisions. By ensuring the company’s workforce
has access to the general expertise held within the organization, the more
informed workforce can respond quicker to business opportunities (Monterey,
2022). In both knowledge management and business intelligence, data is
collected organized, analyzed, grouped and aggregated in order to aid in
business decision making. The goal of BI is to provide organizations with both
historical and current data that will allow them to make better strategic decisions,
there for allowing them to gain a competitive advantage. Because the primary
elements of BI are analyzing and manipulating data, the creation of new
knowledge is carried out through knowledge management. The organization
creates, stores, transfers, and applies knowledge, in turn, learning occurs
when the organization is able to learn from its environment and incorporate knowledge
into processes through knowledge management (Monterey, 2022).
References
Imanuel. (2022, April 15). Top
10 guidelines for a successful business intelligence strategy in 2022 -
reviews, features, pricing, comparison. PAT Research. Retrieved August 22,
2022, from
https://www.predictiveanalyticstoday.com/top-guidelines-for-a-successful-business-intelligence/
Monterey, T. (2022, January
30). How does knowledge management systems fit into business intelligence? International
Centre for Trade and Sustainable Development (ICTSD). Retrieved August 23,
2022, from
https://www.ictsd.org/how-does-knowledge-management-systems-fit-into-business-intelligence/
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